2015 Asian Fashion Consumer Report CH, IN, HK, SG, MY, KR, TW, JP
ABOUT THIS REPORT
This report is based on findings from the Affluent Insights™ Surveys:
- > Fielded online in May/June 2015.
- > Covers eight Asian markets: China, India, Hong Kong, Singapore, Malaysia, South Korea, Taiwan and Japan.
- > In each market, we surveyed a total of 350+ respondents. All of the respondents were defined as affluent with annual household incomes as per the table below.
Our definition of the affluent consumer is as follows:
Country | Affluent Definition |
China | CNY 180,000+ |
Hong Kong | HKD 720,000+ |
Singapore | SGD 100,000+ |
Indonesia | IDR 160,000,000+ |
Taiwan | NT$ 960,000+ |
South Korea |
KRW 78 million+ |
India | INR 12,00,000+ |
Malaysia | MYR 100,000+ |