A complete insights and research program designed for marketing and insights teams and C-level executives to gain insights into the latest and emerging trends and perspectives on affluent and HNW travellers on their travel and mindset across 8 Asian markets - mainland China, Hong Kong, Singapore, S. Korea, Japan, Malaysia, Indonesia and India.
SAMPLE PROFILE
The report presents insights from the TrendLens™ 2020 Wave 2 study, interviewing Affluent and HNWI consumers across 8 Asian markets.
The study was fielded in June 2020, with the latest data shown trending against Wave 1, fielded in Jan 2020.
Millionaires (HNWI) are defined as having minimum 1 million US dollars in assets under management (excluding their primary residence).
All respondents meet a minimum annual household income criteria, listed in the table on the right, which qualifies them as Affluent.
