AFFLUENTIAL TrendLens™ 2026

The Definitive Insights Platform for Luxury Consumer Intelligence.

TrendLens™ 2026 is our flagship subscription intelligence platform for luxury brands, now in its enhanced 2.0 version with deeper data and sharper segmentation. It combines biannual reports (Q1 and Q3), Data Vault™ dashboard access and LuxeTalk™ sentiment across 35+ markets in Asia, Europe, North America and the Middle East. Each report includes country-specific deep dives – covering category spending forecasts, brand performance snapshots, VIP experience preferences and segment-level analysis by generation, gender and wealth tier – across fashion, beauty, watches & jewelry, wine & spirits, and travel & hospitality.

What is TrendLens™?

TrendLens™ is a subscription-based intelligence platform combining:
  • In-depth biannual reports: Explore the global luxury landscape and dive deep into your category with Q1 and Q3 editions.
  • Access to DataVault™: Our proprietary dashboard lets you drill into key consumer segments and build custom data views.
  • LuxeTalk™ Community Insights: Tap into sentiment from real affluent consumers across markets.
Whether you’re in fashion, beauty, watches & jewelry, wine & spirits, or travel & hospitality, TrendLens™ helps you:
  • Understand what your customers want next
  • Refine targeting and brand positioning
  • Uncover purchase drivers and experience touchpoints
  • Track year-over-year changes in sentiment and spending

Inside a TrendLens™ Report

Each report includes country-specific deep dives (e.g., Italy, China, U.S.) covering:

  • Category spending forecasts
    Understand where affluent and HNW consumers are increasing or decreasing spend.
  • Segment-level analysis
    Dive into behavioral and attitudinal insights by generation, gender, and wealth tier.
  • Brand performance snapshots
    See which brands consumers are buying today—and which they aspire to own.
  • Event and experience preferences
    Identify what VIP experiences matter most—from private shopping to masterclasses.
  • Custom storytelling with real quotes
    First-person reflections bring the data to life, revealing what drives loyalty and satisfaction.
  • Category Expertise
    TrendLens™ offers focused deep dives across each luxury sector we cover—including fashion, beauty, watches & jewelry, wine & spirits, and travel & hospitality—giving you tailored insights that are both actionable and market-specific.

Global Reach with Local Precision

TrendLens™ spans 35+ markets, with built-in flexibility for your needs:

  • Covered regions:
    Asia, Europe, North America, Middle East
  • Add-on countries and categories available on request
  • Option for 3-year contracts with YOY tracking

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