Drive Growth in Luxury Fashion with HNW Consumer Intelligence
We partner with leading fashion brands to decode affluent consumer values, style drivers, and spending behavior in an evolving luxury landscape.
15+
YEARS IN LUXURY
50+
FASHION & RETAIL BRANDS
30+
HNW/UHNW MARKETS
We have a longstanding relationship with the high-end fashion industry. We’ve supported global and local luxury brands and houses, duty-free shops, global companies of fashion outlets, high-fashion retailers, and more.
We regularly engage in conversation about fashion houses and products with our community of affluent, HNW and UHNW consumers on our proprietary platform LuxeTalk.
Whether uncovering the behaviours and preferences of affluent and HNW travellers visiting duty-free or consumer journeys, the path to purchase, shopper profiling, concept assessment, or testing, we always go the extra mile to provide game-changing insights.
One of our clients was interested in gaining a comprehensive understanding of the key touchpoints that influence Chinese luxury consumers at different stages of the purchase journey. To achieve this goal, we used a mixed methodology that included real-time observations via eye-tracking devices, post-shopping and in-home in-depth interviews. The development of an ecosystem around the digital program resulted in increased customer engagement and a boost in sales.
Our Services
Custom Research to Elevate Brand Strategy
We support product development, brand storytelling, pricing strategy, and generational targeting through deep qualitative and quantitative insight.
Always-On Intelligence Tools
Track trends, shopping behaviour, and benchmark brand performance in real time with our TrendLens data & insights subscription platforms built for today’s agile brand and marketing teams.
Proprietary Affluent Panel
Tap into our LuxeTalk™ community of verified HNW and UHNW consumers across 30+ markets. Target by income, assets, brand ownership, and passion points.
IF YOU'D LIKE TO SPEAK TO ONE OF OUR EXPERTS
