Delight Luxury Travelers with HNW Consumer Intelligence
We partner with top hospitality brands to uncover what drives affluent travelers—shaping experiences, loyalty, and global destination appeal.
15+
YEARS IN LUXURY
40+
HOSPITALITY & TOURISM BRANDS
30+
HNW/UHNW MARKETS
Harnessing our extensive knowledge and experience in the hospitality sector, we’ve supported global luxury hotel groups, boutique hotel groups, large integrated resorts, tourist boards, leading airlines and International cruise operators.
Through our signature digital community, LuxeTalk, we can access a global community of travellers, guests and stakeholders.
Whether decoding aspirational guests’ expectations, mapping out national hospitality in APAC, identifying innovation opportunities, or helping you with brand health tracking, brand awareness studies, concept development, or consumer personas, we can offer you a bespoke solution.
For example, we were tasked with creating a new loyalty program for a global luxury hotel group. The client wanted to stay competitive in the luxury hospitality space and retain its high-net-worth guests by launching a unique and well-crafted loyalty program. To gain insights into guests’ definitions of loyalty, recognition, and care, we conducted 1-to-1
qualitative online interviews.
Additionally, we studied competitors’ loyalty programs to identify unmet needs and explored guests’ aspirations and recognition needs beyond transactional benefits. With all these inputs, we designed a loyalty program that met the client’s requirements and helped them retain their valuable guests.
Our Services
Tailored Research for Hospitality & Tourism
From brand preference and pricing sensitivity to experience design and trip planning behavior—we provide the insights that shape high-end guest journeys.
Always-On Intelligence Tools
Track trends, monitor guests behavior, and benchmark performance in real time with our TrendLens data & insights subscription platforms built for today’s agile brand and marketing teams.
Proprietary Affluent Panel
Tap into our LuxeTalk™ community of verified HNW and UHNW consumers across 30+ markets. Target by income, assets, brand ownership, and passion points.