Tapping into the Mindset of the Global Wealthy: WealthLens™ 2024/25
It’s only been 2 years since the peak of the Covid pandemic and life has returned back to normal across the globe. Our data shows the World’s wealthy are getting wealthier and their desire and mindset to spend their wealth in their lifetime has changed considerably from pre Covid.
Geopolitical tensions, carry trades, volatile stock markets, new asset classes like crypto are some of the many variables at play when we look at the Global HNW and UHNW individual’s financial behavior.
How are they creating wealth? Where are they spending it? How are they growing or preserving it for the next generation?
These are some of the many questions we ask our LuxeTalk™ community of HNW and UHNW individuals from key markets across the World.
What we aim to understand in our latest WealthLens™ Insights reports is the mindset of the Wealthy and how brands in the financial services industry can better compete to gain mindshare in a hypercompetitive market. Having studied the HNW evolving needs over the last 10 years we are able to spot trends and emerging opportunities to steer brands in the right direction when marketing and engaging with this demanding segment.
Find out more about how WealthLens™ Insights can benefit your marketing decisions and directly impact your ROI through a 20-minute session with our consultants in your market.
Contact: jason@agility-research.com